WCL Holdings Privacy Policy for Meta Ads
This Privacy Policy describes how we, WCL Holdings ("we," "us," or "our"), collect, use, and disclose your information in connection with our Meta ad campaigns promoting plots, villas, and other projects for builders and developers ("Clients").
Information We Collect
We may collect the following information through our Meta ads:
Contact Information: Name, email address, phone number (if provided)
Engagement Information: Interactions with our ads, such as clicks, likes, comments
Inferred Information: Interests and demographics based on your activity on Meta platforms
We collect this information through the Meta Pixel, a small piece of code placed on our Client's websites. The Pixel tracks user activity on the website after they click on our ad.
How We Use Your Information
We use the information we collect to:
Deliver and target relevant ads for our Clients' projects
Measure the performance of our ad campaigns
Provide reports to our Clients about ad performance and user engagement
Improve the effectiveness of our advertising services
Sharing Your Information
We share your information with our Clients so they can connect with you about their projects. We may also share your information with Meta and other service providers to deliver, manage, and analyze our ad campaigns.
We will not sell or rent your information to third parties without your consent.
Our Brokerage Fee
WCL Holdings charges a 2% brokerage fee for our digital marketing services. This fee is for managing and optimizing the Meta ad campaigns for our Clients' projects.
Data Security
We take reasonable steps to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission is completely secure.
Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes on this page.
Additional Information
This is a template, and you may need to modify it to comply with all applicable laws and regulations. Consider consulting with a lawyer to ensure your policy is compliant.
For further reference, you can find resources on Meta's advertising policies and data use:
Meta Business Help Center - Privacy and data protection: https://www.facebook.com/privacy/policy/
Meta Advertising Standards: https://www.facebook.com/business/help/488043719226449
